The Conference Networking Tool You Didn't Know You Needed (Until Now)
Oct 17, 2024By Patrina Pellett, PhD (Follow me on LinkedIn)
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If you’ve ever attended a conference, met dozens of people, and ended up with a stack of business cards you don’t know what to do with, you’re not alone. The real challenge of networking doesn’t come during the event. It comes after. How do you turn those initial handshakes into meaningful relationships? And into future career advancement opportunities? The answer lies in one simple conference networking tool that you didn't know you needed.
The Game-Changing Conference Networking Tool: A Simple Business Card Organizer
If you’ve left a conference with a stack of business cards, completely exhausted and your head spinning by all the new connections you made, you’re not alone. This is me after every conference! Most people think the hard part is introducing yourself (the fear of rejection!). In reality, the real challenge comes later, when you need to remember the details and make those connections meaningful (this is the actual networking part). That’s where this simple, often overlooked tool comes in.
Let me share a story from one of the Aspire MSL members that inspired this post.
During one of our office hours calls, I gave my favorite conference networking advice which has been a game changer for me. Networking is one of the top topics we discuss in the Aspire MSL Program. It is so helpful for landing an MSL job without experience. Several of the members were attending conferences and I told everyone to write down notes for every person they met at conferences, especially the small details that most people overlook. It could be where they worked, something unique about their role, or even a topic that piqued their interest during the conversation. The reason? You won't remember later, and that makes following up much harder. The follow-up is what separates a pro networker from an amateur one.
A couple of months later, we were talking about networking at conferences again. Matthew de Gannes, an Aspire MSL member, shared how he took my advice but also leveled it up. He bought a simple business card organizer with a notes section from Amazon. For each person he met, he jotted down little details that he wouldn’t have remembered otherwise. When it came time to follow up, he used those notes to send personalized, thoughtful messages. It made it way easier to build relationships. Because who doesn’t appreciate when someone remembers the details?
On the call, he was so excited to share and advises: "To level up and be a boss at networking, that extra step of being proactive and writing notes down while they're fresh is so critical. As soon as I finished conversing with someone, I would literally just sequester myself, take out the card organizer, and jot down what I could. And it's there... forever. Even months from now at Christmas or New Year's when I'm sending them greetings, I have notes to follow up on (and add to when I message)."
Matthew was the cutest showing us all the cards he accumulated and the notes he took on each person. My inner organization nerd screamed with joy. That small tool was the difference between just another networking attempt and building meaningful, lasting connections.
Conference Networking Tip: Why Writing Things Down Is Key
In the chaos of a conference, it’s easy to forget important details about the people you meet. That’s why writing things down immediately after each conversation is essential. A business card organizer with space for notes is an easy, low-tech solution that ensures you’ll remember who you met and what you discussed.
This small but powerful habit will set you apart when it’s time to follow up. Instead of sending a generic "It was nice to meet you" email, you can reference specific details from your conversation. That’s the difference between being forgettable and being someone who stands out.
How to Use This Networking Tool Like a Boss
Here’s how you can use this simple tool to enhance your conference networking:
- Invest in a Business Card Organizer
You don’t need anything fancy. A simple business card holder with a notes section will do. Here’s the one that the Aspire MSL member used. It makes it easy to keep all your contacts in one place and jot down quick notes. - Take Notes Immediately
After each conversation, find a quiet moment to write down key points about the person you met. It could be their area of focus, a current project, or something personal they mentioned. These notes will be invaluable when you follow up. Take this a level further and write an action item for yourself: "Ask about their marathon" or "Ask about if their paper was published". - Send a Personalized Follow-Up
After the conference, use your notes to send personalized follow-ups. Reference your conversation and remind them of what you discussed. For example, “It was great meeting you at the ABC Conference! I enjoyed hearing about your work in oncology, especially your insights on emerging therapies. I'd love to continue our conversation.”
Why This Works
Most people don’t go beyond the initial introduction at conferences. By taking notes and sending a personalized follow-up, you demonstrate genuine interest and professionalism. This not only strengthens your networking efforts but also helps build relationships that can lead to future opportunities.
Remember: Networking and relationship building is all about the long game.
Networking at conferences doesn’t have to be awkward or stressful. It’s all about making those connections memorable, and the easiest way to do that is by using a simple tool like a business card organizer to keep track of everything.
Conclusion: The Conference Networking Tool You Didn't Know You Needed
Networking doesn’t have to feel like a chore. By using this simple tool and implementing the habit of note-taking, you can turn brief conference encounters into lasting, meaningful connections. And that’s the real secret to successful networking: making sure people remember you for the right reasons.
What are your favorite conference networking tips? Reach out to me on LinkedIn and/or comment on the MSL Mastery LinkedIn page!
Ready to take your networking skills to the next level?
Grab your business card organizer, and get more tips like this by signing up for the Aspire MSL Program! We can help you turn introductions into opportunities.
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